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Deep insights and thought leadership related to everything revenue growth related by M. Allen!

Lessons Learned from a 2X Transformation Journey m. allen Jan 12, 2025
As the Chief Revenue Officer (CRO), I led a transformative journey, achieving a 2x sales increase in under three years at a fintech/services company. This experience taught me invaluable lessons that ...
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Sales Pains - A Path Forward for CEOs & CROs m. allen Jan 11, 2025
 
The challenges faced by CEOs and CROs are highlighted in various aspects of sales and market dynamics based on the following:
 
1. Declining Profitability and Commercial Efficiency: There
...
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Navigating New Waters m. allen Jan 08, 2025
One sunny morning, I received a call from a new CEO at a major bank’s division. Emma was eager to make her mark but faced challenges she hadn't anticipated.
 
The Meeting
Emma invited me to her off...
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Stop Doing This, CEOs & CROs! A Better Way to Achieve Revenue Targets m. allen Jan 05, 2025
Unlocking New Possibilities: A CEO at a mortgage services company, eager to boost company growth, decided to hire several full-time salespeople. After investing over $550k in salaries and resources, t...
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Addressing the Pains & The Future within Mortgage Banking - An Executive Perspective m. allen Jan 05, 2025
The Future of Mortgage Lending and Servicing
 
As we look toward the year 2030, the mortgage lending industry is set to undergo significant transformations driven by advanced technology, persona
...
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Demystifying Enterprise Sales: Common Misconceptions and Strategic Growth m. allen Jan 05, 2025
Venturing into the realm of enterprise sales can be both enticing and daunting. The allure of closing million-dollar deals is strong, yet the path is fraught with challenges that can lead to significa...
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Navigating the Future: Insights from Conversations with Visionary C-Suite Leaders m. allen Jan 04, 2025
In a world marked by rapid change and relentless competition, leadership demands more than just managerial acumen. It requires a bold vision, a restless pursuit of innovation, and the ability to inspi...
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Understanding Why Sales Teams Fail and How to Overcome It Jan 04, 2025

In today's competitive business landscape, sales teams often face numerous challenges that can hinder their success. Understanding these challenges and addressing them with effective strategies can tr...

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Leaders Don't Mess Around - The Future Expectations and Uses of AI Jan 04, 2025
To support some of the previous articles and insights that I have published around the future of AI in our industry, I am sharing my takeaways from a recent research report from NTT.
 
The NTT repor...
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Seeking a Catalyst to Overcome Pains? m. allen Jan 01, 2025
Throughout my career, I've tackled numerous challenges that have driven significant outcomes. One of my major challenges was developing an entire company infrastructure. The pain was evident in the la...
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Targeted Prospecting: The Framework that Earned Me $1M in a Year & Improved ARR by 65% Dec 31, 2024
Over the years, especially since founding M. Allen in 2020, the one key area that is sorely lacking in many of the client organizations that I have served, PROSPECTING WITH A PROVEN PROCESS!
Therefor...
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70% of Transformations Fail - Why & What To Do! m. allen Dec 30, 2024
This past year, Bain & Company completed the second of two comprehensive surveys of 300 large companies worldwide that had attempted transformations. The first survey had taken place a
decade earli
...
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