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10 Traits of Top Sellers

Jun 30, 2025

 

“Unleashing the Top 1% Sales Edge: 10 Proven Traits to Dominate Your Game – Backed by Data!”

 

As Matt Slonaker, a seasoned leader with decades of experience steering teams at Morgan Stanley, JP Morgan Chase, H&R Block, and M. Allen, I’ve seen what sets the top 1% of sales pros apart. These elite performers don’t just sell—they master a craft that drives results. Here’s my take on the 10 traits that define them, backed by hard data and real-world insight.

  1. They Lead with Questions
    I’ve always believed in understanding the buyer before pitching. Asking the right questions builds trust—68% of buyers see those who do this as advisors, not just salespeople, per the Sales Management Association.
  2. They Don’t Wing It
    Every call is a million-dollar opportunity. Preparation boosts close rates by 28%, according to the National Association of Sales Professionals—top sellers know this and plan accordingly.
  3. They Follow Up Without Being Pushy
    Persistence with value wins. HubSpot data shows 80% of sales need five follow-ups, and adding value in each touch can lift engagement by 20-30%.
  4. They Know Their Numbers
    Tracking conversion rates and deal velocity is non-negotiable. Top teams monitor KPIs 50% more, boosting quota attainment by 15-20%, says the American Association of Inside Sales Professionals.
  5. They Role-Play Regularly
    Practice sharpens skills. Role-playing can improve win rates by 10-15%, per the Corporate Executive Board, keeping pros ahead of the curve.
  6. They Personalize Everything
    Generic pitches flop. Salesforce data shows personalized emails get 29% higher open rates—tailoring every interaction is my standard.
  7. They Ask for Feedback
    Growth comes from input. Harvard Business Review notes a 12-15% performance bump for those seeking feedback from all angles.
  8. They Stay Calm Under Pressure
    Quarter-end stress tests resolve. Sales Performance International finds top performers show 35% less stress-related dips, maintaining client confidence.
  9. They’re Obsessed with the Buyer
    Knowing buyer psychology drives success. Forrester reports 74% of buyers prefer pros who grasp their challenges, lifting close rates by 19%.
  10. They Close with Confidence
    A clear ask seals the deal. The Sales Benchmark Index shows 85% of successful closes hinge on confident timing, upping rates by 25%.

These traits aren’t just theory—they’re proven paths to excellence. As a client strategy leader at Firstsource, I’ve seen them transform teams. Adopt them, and you’ll rise to the top.

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